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Happiness Happens

Aug 16, 2020

Genecia Alluora is a former Miss Singapore, Cafe Retail Chain Owner and Southeast Asia Woman of Excellence 2010, International Progressive Women 2019. She is the Founder of Soul Rich Woman, the #1 female entrepreneur network in Southeast Asia that connects more than 200,000 women across the region in the ‘Soul F’ membership program.


For the past 17 years, Genecia coached celebrities, CEOs and politicians to be seen as a leader on stage. Today, with the Soul Rich Woman Blueprint and SRW academy, she mentors thousands of women to bring their business and leadership brand online. Her vision is to support 1 million women to own and love the F-Word.


For women who love the F-word: Being Fabulous, Having Freedom, Financial Independence and Family. Genecia is a podcast host and producer since 2019 for her 2 podcasts "For Women Who Love The F Word" and a daily 10 minutes marketing podcasts "Soul Why? Secrets of The Soul Rich Woman Blueprint". She is also the author of “Personal Branding Secrets”.


Profiled in CNBC, Forbes and China Daily, Genecia is a thought leader and leading women’s empowerment expert. She has shared the stage with great minds like Gary Vaynerchuk, Mary Buffett, Kim Kiyosaki and Neil Patel.


In this episode:

  • The inspiration behind the creation of her business
  • Genecia’s tips for being different in your niche and standing out
  • How to find your ideal client and selling to them specifically
  • The lessons learned from business partnerships
  • How to keep your soul smiling
  • Pivoting to find your purpose
  • Her biggest driving force in creating her dream life
  • Key things you can do to brand and bring you business to life online
  • How to be authentic in an oversaturated market